Front-End Performance
Rendering, scripts, styles, media, fonts, layout stability and the work performed in the browser.
Front-end, application, database and server optimisation focused on real visitors, administrators and WooCommerce transactions — not only a laboratory screenshot.
We analyse how the site behaves across public pages, uncached requests, administration, scheduled work and commerce flows before deciding what should change.
Rendering, scripts, styles, media, fonts, layout stability and the work performed in the browser.
Plugins, queries, autoloaded data, object caching, background tasks and slow WordPress execution paths.
PHP workers, limits, FPM, database resources, cache layers and hosting configuration.
WordPress performance has multiple audiences: anonymous visitors, logged-in customers, administrators, background jobs and external integrations. Each can use a different code and cache path.
Our optimisation process keeps those differences visible so a change that improves a public score does not quietly damage dynamic functionality.
Capture front-end, application and infrastructure behaviour before making changes.
Separate high-impact bottlenecks from cosmetic score improvements.
Apply focused changes across assets, code, database, caching and runtime.
Retest public pages, administration, checkout, accounts and background processes.
Cart fragments, product queries, checkout calls, payment integrations and logged-in customer behaviour.
CPU, memory, database load, cron, bots, backups and processes that overwhelm the account or server.
Asset reduction, rendering, media and component decisions that improve delivery without destroying design.
No. Scores depend on page content, third-party scripts, hosting and test conditions. We focus on meaningful improvements and explain the trade-offs behind remaining constraints.
Only after discussing the impact. We first look for inefficient implementation, duplication, configuration and infrastructure bottlenecks.
Yes. Dynamic commerce paths require separate analysis because full-page caching cannot solve most checkout and account delays.
Yes, but not every slow site needs a bigger server. We examine application demand and server capacity together before recommending infrastructure changes.
Share the website, the affected user paths and when the problem is most visible.